Masterclass on Designing Intranets that Work

Intranets are constantly undergoing reviews and redesigns, all with the goal of delivering a new site that works well for staff. The difficulty for intranet and project teams, however, is learning from what others have done. Intranets are hidden away within organisations, making it hard to uncover great ideas and best practices.

The move to SharePoint has sparked a renewed wave of intranet redesigns, but beyond the technology aspects, the challenge remains to deliver an intranet that is valuable, usable and effective.

Why reinvent the wheel? This one-day masterclass is presented by the world’s foremost authority on intranet strategy and design. Author of the two best-selling intranet books, James Robertson will provide clear insights and actionable techniques that will ensure your intranet project succeeds.

Delivering a great intranet involves following a best-practice methodology that uses structured techniques to research and test with staff. Taking this "user-centred design" approach to the intranet gives teams a range of practical usability techniques that go beyond opinions and arguments.

Techniques covered during the workshop include card sorting, tree testing, and usability testing. Hands-on activities with a number of these key techniques ensures you will walk away with practical skills that can be immediately put into practice. You will also receive detailed how-to guides on intranet design techniques.

The masterclass will also share many examples, as well as screenshots of good designs, providing a wealth of ideas upon which to draw.

Whether you’re about to start an intranet design, already underway, or just in the early planning stages, this workshop is for you. Build professional skills and insights that will help every intranet project in which you are involved.

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This workshop will answer many common questions, including:

• What should go on the intranet home page?
• How to determine the right structure and navigation?
• How important is the look and feel of the intranet?
• What designs can really help staff find what they need?
• What techniques will help to deliver a great intranet?

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Topics covered during the day include:

• Why staff use the intranet
• Practical intranet design methodology
• Principles for designing an intranet that works
• Key user-centred design techniques, including card sorting, tree testing and usability testing
• Home page design
• Personalisation and targeting
• Screenshots and examples

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James' promise in delivering this workshop

If there is a clear principle to follow, we will state it ("the answer").

Otherwise, we will provide a clear methodology to follow ("how to work out the answer").

In some cases, there may be more than one solution, and we will talk them through ("the options").

We will always provide pragmatic advice, based on what has worked for real intranet teams.

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Get the full benefits

Bring your screenshots, of your current intranet or new designs. Time has been set aside within the workshop to discuss and review the designs, and to provide practical feedback and input, not just from James but from the rest of the participants.

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Who should attend:

• intranet teams
• internal communications teams
• project teams given the task of creating or redesigning an intranet
• knowledge managers
• business analysts
• IT strategists

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Masterclass presented by:

James Robertson, Step Two Designs



James Robertson is the undisputed global expert on intranets. He is the author of Designing intranets: creating site that work and What every intranet team should know, as well as best practice reports and hundreds of articles. James has keynoted events throughout the globe, and is a passionate and engaging speaker. With a wealth of real-world experience and insights, James has practical answers to the challenges confronting every intranet team.

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What You Should Also Know

A similar masterclass by James in London UK costs about SG$840.

We are limiting the class size to 30 so that James can afford attention to every participant.